Let Your Visitors Choose Your Keywords

Posted on: 15 February, 2002

Author: Maria Marsala

Sometimes we can be too close to our own websites. Forexample, while one person might call their rates -"rates"... you might call them "fees" or "price" or "cost"or "rack rate". Here's an unusual way to learn what"keywords" (words you use to find a web site using a searchengine such as google) to add to your webpages and to maybegain a little objectivity about your site, as well. In the interest of making my growing web site easier for you- my viewers-to use, a few months ago I added an internalsearch engine feature to the home page. One of the bonusesof...

29 Ways to Drive Traffic to your Website ... and keep them coming back!

Posted on: 15 February, 2002

Author: Maria Marsala

In 1998, if you wanted someone to find your website, you placed some "meta tags" on it, and ... it to free search engines or ... In 2002, there are many ways to help your website be fou In 1998, if you wanted someone to find your website, you placed some "meta tags" on it, and submitted it to free search engines or directories. In 2002, there are many ways to help your website be found including... 1. Build a solid business foundation. Design a businessplan, marketing plan, ideal client profile, and a site mapfor your web site.2. Be consistent....

10 Ways To Get Your Share of the Mature Market

Posted on: 02 February, 2002

10 Ways To Get Your Share of the Mature ... Fritz, ... 7.7 seconds someone in the United States turns 50. The 50+ ... controls more than $7 trillion in wealth and is resp 10 Ways To Get Your Share of the Mature Market(c)2002Joanne Fritz, Ph.D.Every 7.7 seconds someone in the United States turns 50. The 50+ population controls more than $7 trillion in wealth and is responsible for 50% of all discretionary spending. It purchases 41% of all new cars, buys 80% of all luxury travel, and is 30% more likely to purchase products online than younger users. Yet,...

Ecommerce: A New Artform

Posted on: 21 January, 2002

Author: Rob Spiegel

What creative project do you have in the back of your mind? Writing that novel? Putting together a ... band? Painting the sunsets over the Rio Grande? How about starting a ... you thin What creative project do you have in the back of your mind? Writing that novel? Putting together a bluegrass band? Painting the sunsets over the Rio Grande? How about starting a business?When you think of the term creative endeavor, does launching or running a business come to mind? To most creative people, business is the antithesis of creativity. Yet slowly, ever so slowly, the nature of...

Net Retailers Face 45 Percent Growth in Market

Posted on: 21 January, 2002

Author: Rob Spiegel

On the day I write this column, ... another ... Internet company has closed its doors. The fever that once ... business writers to claim dot coms would quickly overcome and oblite On the day I write this column, Spaceworks, another promising Internet company has closed its doors. The fever that once encouraged business writers to claim dot coms would quickly overcome and obliterate traditional businesses, is now burning against Net companies. Now it's fashionable for journalists to scoff at Internet enterprises, ridiculing excesses such as the goofy 2000 Super Bowl ads.Ok, we've all had fun with the media backlash,...

THE 10 STEPS TO GETTING YOUR OWN WEBSITE/E-COMMERCE HAPPENING (PART TWO)

Posted on: 13 January, 2002

Author: Bill Rosoman

4/ Software for making website and ... itYou need an HTML Editor, an FTP Client and several Graphics ... Then you will need some CGI software like a shopping cart and ... 4/ Software for making website and maintaining itYou need an HTML Editor, an FTP Client and several Graphics Programs. Then you will need some CGI software like a shopping cart and forms.www.tucows.com Heaps Internet Softwarewww.software602.com Office Freewarewww.hypermart.net Heaps of Free Advicewww.netsetter.com Speed up your connectionwww.bizland.com Marketing Advicewww.shareware.com Softwarewww.jumbo.com Softwarewww.warez.com For the Bravehttp://home.flash.net/~drj2142/rgb.html color charthttp://www.ericharshbarger.com/java/ Javahttp://www.surf4nix.com/ Free InternetAccessHTML Editorhttp://freeware.acehtml.com/CGIhttp://www.cgi-resources.com/ http://www.cgi.resourceindex.com/Programs_and_Scripts/Perl/ http://www.webresource.net/cgi/resources/ http://desktoppublishing.com/cgi.html Shopping Carthttp://www.careyinternet.com http://www.agoracgi.comPage Counterhttp://www.addfreestats.com/http://www.beseen.com/ Graphicswww.gograph.com www.ulead.comhttp://www.clipart.com/rank1.html Other...

"Are you Losing Your Customers?"

Posted on: 13 January, 2002

Author: A.T.Rendon

E-commerce is expanding at a time when ournation has slipped into an economic recession.Like any business, it is about getting the goods and services delivered so that you have a satisfied customer wh... E-commerce is expanding at a time when ournation has slipped into an economic recession.Like any business, it is about getting the goods and services delivered so that you have a satisfied customer who will hopefully come back for more.It is more expensive than ever to find and acquire new customers for your online business. But didyou know you could lose yours to a problem that can be...

What's Color Have To Do With It?

Posted on: 14 December, 2001

Author: Maria Marsala

I bet you'd be able to tell me, in 10 seconds or less, ... that ... Burger King, K-Mart and Wal-Mart ... because they have used these colors, their logos andeven their slogans to " I bet you'd be able to tell me, in 10 seconds or less, thecolors that McDonalds, Burger King, K-Mart and Wal-Mart use.That's because they have used these colors, their logos andeven their slogans to "brand" themselves. Branding helpsclients "remember you".As a business owner, you too can "brand" your business. Anexample would be my website, Welcome Kit, forms, businesscards etc. They all contain the same colors,...

"AT THE CUTTING EDGE OF THE NEW FRONTIER OF CYBERSPACE"

Posted on: 14 December, 2001

Author: Craig Lock

In this short piece, as we "pioneer in the field of ... I'm sharing a few thoughts on the place of ... in these early days of the ... ... which may be of ... "I coul In this short piece, as we "pioneer in the field of cyberspace", I'm sharing a few thoughts on the place of technology in these early days of the "Knowledge economy", which may be of interest. "I couldn't wait for success, so I went ahead without it." - Jonathan Winters"AT THE CUTTING EDGE OF THE NEW FRONTIER OF CYBERSPACE"by Craig Lock"The next information revolution...

CHOOSING PRODUCTS FOR YOUR WEBSITE

Posted on: 08 December, 2001

Author: windsong

In ... what to sell on your website, you have ... and their ... ... to you. You could sellyour own product, or you could sell someone else's product. Youcould sell just In determining what to sell on your website, you have severaloptions and their variations available to you. You could sellyour own product, or you could sell someone else's product. Youcould sell just one product, or you could sell many. Each ofthese options has both advantages and disadvantages.Some of the "experts" say to only sell one product and spend your time promoting that product. I rather like the old...