Posted on: 17 July, 2002
Author: June Campbell
The ... product you bought online five minutes ago doesn't work properly and you're gonna fire away an email letting that *$&$#* company know just what you think of their stinking service. Soun The electronic product you bought online five minutes ago doesn't work properly and you're gonna fire away an email letting that *$&$#* company know just what you think of their stinking service. Sound familiar? If so, consider this:Yes, there are dishonest merchants on the web and yes, some merchants offer dismally poor customer service. Nevertheless, it's a mistake to paint everybody with the same brush. Many of...
Posted on: 17 June, 2002
Author: Al Bredenberg
For years people have been talking about web sites ... The truth is, web sites have little in common ... stores. Thinking of your site as a web ... take you down th For years people have been talking about web sites beingstorefronts. The truth is, web sites have little in common withtraditional stores. Thinking of your site as a web storefrontcan take you down the wrong path from the start.This is a topic I delve into in my new book "Profitablee-Marketing: Success Strategies That Pay Off."Look at how customers use stores. It is a social experiencefor many. Teens go...
Posted on: 17 June, 2002
Author: Godfrey Heron
One of the most frequently asked questions I get as awebmaster is "can you setup an ecommerce system forour company?" For most businesses venturing into ecommerce, e-payment means accepting credit car... One of the most frequently asked questions I get as awebmaster is "can you setup an ecommerce system forour company?" For most businesses venturing into ecommerce, e-payment means accepting credit cards. This involves setting up a complex system including a SECURE order page/shopping cartsoftware, a merchant account (basically a bank account thatreceives the credit card proceeds), and a credit card processing service. Care has to be taken to ensure...
Posted on: 09 June, 2002
Author: Mike Banks Valentine
Out once again to ... the dark corners of internet showsfor the tiny shining light of small business tools, I have ... from AIIM 2002 where they describe the show thusly: ... Co Out once again to illuminate the dark corners of internet showsfor the tiny shining light of small business tools, I have justreturned from AIIM 2002 where they describe the show thusly: Enterprise Content Management creates successful SYNERGIES between paper, document, and web content. It focuses your best marketing on the best opportunities. It streamlines processes. Cuts costs. Edges your competition. Boosts customer loyalty. Spurs growth. And sustains...
Posted on: 01 June, 2002
Author: Susan Dunn
Have you tried ... your practice and products through Distance Learning courses? I'm a personal and ... ... coach and about half my income comes from the distance learning cours Have you tried marketing your practice and products through Distance Learning courses? I'm a personal and professional development coach and about half my income comes from the distance learning courses I teach. In addition to giving people valuable tools for learning, they bring me droves of clients from all over the world, not just the US. Distance learning courses are very popular and a natural way for you to market...
Posted on: 22 May, 2002
Author: Richard Adams
If you have a website and you don't accept credit cards then you're losing massive amounts of ... Even if you do accept credit cards it may be worth ... an ... that will either o If you have a website and you don't accept credit cards then you're losing massive amounts of business. Even if you do accept credit cards it may be worth considering an alternative that will either offer you better rates or save you time. Infact, if you're within the United States of America or Canada, there are a large range of options open to you....
Posted on: 12 May, 2002
Author: Joanne Fritz
If you are new to doing business on the ... the ... can be ... ... seems like a big, ... bazaar with hundreds of vendors shouting at you to buy their ... E If you are new to doing business on the Internet, the experience can be overwhelming. Cyberspace seems like a big, disorganized bazaar with hundreds of vendors shouting at you to buy their products. Except that these vendors use sales letters that could persuade anyone to do anything! It is more than easy to end up with products you can't use and don't really want. To make...
Posted on: 12 May, 2002
Author: Bob McElwain
There's so much data about the Web floating about, it'sdifficult to make sense of it all. And even more difficult toplan based on the information you have. However, it does seemclear that B2B (Business to Business) transactions are up, andare likely to move up even more strongly. Reports indicate verylarge increases in capital spending by major companies to takefull advantage of savings to be had in buying on the Web. Some reports regards B2C (Business to Consumer) transactionspaint glowing pictures of increases in this area as well. Butmy hunch is, the "glow" mentioned isn't as bright as claimed.Certainly the volume...
Posted on: 12 May, 2002
Author: Bill Platt
An integral part of any ... ... website is an ... customer support ... Your online business must be able to quickly respond to ... from ... clients and from exist An integral part of any successful e-commerce website is an effective customer support solution. Your online business must be able to quickly respond to inquiries from potential clients and from existing clients, and then be able to address those inquiries accurately and efficiently. There is no other area of an e-commerce website that is as important as customer service and support. If your online business fails to address this...
Posted on: 13 April, 2002
Author: Judy Cullins
Today, I almost lost a sale because when a ... ... to my site under ... and ordered the ... at a ... price of $50, she noticed it said $90. Ofcourse she Today, I almost lost a sale because when a potential customerwent to my site under "teleclasses" and ordered the 3-audio-tapeseries at a discounted price of $50, she noticed it said $90. Ofcourse she didn't make the order. Just a little mix up, but if shehadn't told me, the mistake could be sending many other buyersaway. The how to buy wasn't clear enough, and the price waswrong.Although my...